How to DEFEAT a larger competitor WIth AUDIO
When people come to the realization that their weaknesses can be their biggest strengths, they realize that they can move mountains. If we’ve learned anything from the story of David and Goliath, it’s that the underdog can slay the giant when he identifies his opponent’s weaknesses, and when he plays by his own rules...
Have you ever had to dissect a complicated business scenario and were confused as to where to begin, or how to analyze the problem? Game theory is the science of predicting the outcome of a scenario or game by understanding the rewards and risks associated with each decision. Game theory can help anyone identify the best strategy or tactic...
The Halo Effect: . . . helps managers think for themselves, rather than listen to the parade of management experts and consultants and celebrity CEOs, each claiming to have the next new thing. Think of it as a guide for the reflective manager, a way to separate the nuggets from the nonsense.
Obsessions can be valuable when they are controlled and focused. A positive obsession can lead to maximizing potential, and put an end to the “epidemic of average.” Denying obsessions will result in ignoring dreams, and tolerating mediocrity. Being obsessed is a full-time job with no weekends, no vacations, and no breaks. The rewards, however, are limitless. Obsession is the single common factor that all hugely successful people share. Learning how to identify and nurture obsessions is the key to obtaining success regardless of education, capital, and abilities.
Why do some products and services become popular with consumers, while others seem to fade along the sidelines? Three important factors play a role in whether or not something stands the chance of "making it." They include price, availability, and quality. But while together, and sometimes even separately, those elements make a difference...
HBR's 10 MUST READS ON INNOVATION WITH AUDIO
- Innovative ideas are not just something new, they provide value and solve problems.
- It takes "buy-in" from an organization to support innovation.
- Understanding customer's needs are critical to design new products.
- Change requires analysis and testing just like any other experimental effort.
CORPORATE INNOVATION, HOW TO FIX IT WITH AUDIO
Learn how to execute an innovation initiative within your organization.
"Ongoing operations is a world of 90% data, 10% unknowns. A bold innovation initiative, on the other hand, might be just the reverse: 10% data and 90% unknowns."
“Only one who devotes himself to a cause with his whole strength and soul can be a true master. For this reason, mastery demands all of a person.” - Albert Einstein
Do you ever feel that you have unfulfilled potential just waiting to be unleashed? The mastery of your existing skills and abilities can propel you towards success in your field if you’re able to harness your potential.
Take the mystery out of entrepreneurship and innovation with this book. The author provides a series of case studies to demonstrate that the best innovations are those that emanate from understanding the root cause of the changes that naturally occur around us. With case studies from McDonald's to Macy's, Peter Drucker drive home the point that adapting to our environment is one of the best ways to innovate.
Relationships & productivity
HABITS OF A HAPPY BRAIN WITH AUDIO
The key to sustained happiness is learning to form new pathways that will stimulate happy chemicals and create new good feelings. A person’s brain produces four substances, or “happy chemicals,” that dictate how experiences make that person feel. These happy chemicals – dopamine, endorphin, oxytocin, and serotonin -- create good feelings...
HOW TO GET YOUR WAY IN BUSINESS AND LIFE WITH AUDIO
Everything in life is a sale. Understanding the principles of selling is therefore vital for success in life, whether at work or in personal relationships. Cardone asserts that the primary reason that businesses fail is an inability to sell enough, whether that means selling ideas, products, or services. Combining the theory of a motivational book...
Use face-to-face communications skills to quickly bond people together. Learn explains how to make a good first impression, start a conversation with almost anyone, establish instant rapport, and build better business and personal connections. The key to establishing quick rapport is to synchronize conversational behaviors...
THINK AND GROW RICH WITH AUDIO
All-time best-seller that lays out the steps needed to unleash one’s potential, focusing on building individual self-confidence and a clear set of goals. Each chapter addresses one of the author’s principles to leading a meaningful and productive life: desire, faith, autosuggestion, among others.
GETTING THINGS DONE WITH AUDIO
Is your workflow overwhelming? Do you want to increase your productivity and achieve your goals? We all struggle with being productive, but Getting Things Done: The Art of Stress-Free Productivity presents the reader with a simple yet detailed system for increasing productivity. Written by the world’s leading expert in personal and professional organization, the methods in this book are used by millions of people across the world...
Discover the best ways to direct the attention of the consumer towards a company. Learn persuasion models that can be adopted by smart and savvy business executives, no matter what industry they come from. Pre-suasion focuses on when to influence people, which, the author believes, is before people notice they are being influenced...
Do you want to learn how to communicate better, have better conversations, or learn how to be more creative? These ten Ted Talks provide valuable lessons for working and living more effectively. Each summary gives you individual insights from some of the most informative and valuable Ted Talks available.