Apple's Battery Replacement Program

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Apple's battery replacement program, and what you can learn from it

In 2017, consumers were shocked to discover that Apple had been slowing down iPhone devices with overused batteries. As a result, a series of legal suits began, and Apple introduced a $29 battery replacement program. We at You Exec investigated the nature of this program and our findings lead us to consider it to be a "hokey" solution aimed at selling more devices. As we investigated, it became apparent this program had a dual purpose.