Download and customize hundreds of business templates for free
Yes, there are several examples of companies that have successfully implemented the concept of pre-suasion. One such example is the tobacco industry. They use black label warnings on their packaging, which has been shown to be pre-suasively effective. The perception of a threat opens the mind of a person and they can be persuaded to act in a manner that they feel is good for their safety. This is a clear example of pre-suasion at work.
Question was asked on:
These days it is hard to argue most consumers are concerned with their own safety and the safety of ones they care about. Research performed by the author concluded that even the perception of a threat opens the mind of a person and they can be persuaded to act in such a manner that they feel is good for their safety. For example, black label warnings in tobacco packaging have been shown to be pre-suasively effective.
Asked on the following book summary:
Discover the best ways to direct the attention of the consumer towards a company. Learn persuasion models that can be adopted by smart and savvy busin...
Download and customize hundreds of business templates for free
How to make products that customers actually want? This Customer Needs Analysis presentation allows business leaders and marketers to generate revenue growth by catering to the perfect customer. Use them to drive sales and keep customers coming back.
How do you stand out and acquire customers in an increasingly oversaturated field? A strong customer acquisition strategy is more than just competing for attention. Use this Customer Acquisition deck to help get organized as you segment, prospect, qualify, and maintain high-value leads.
Ever wonder what makes a great negotiator? Read this book summary to learn about the latest social science and psychology research on negotiation. Get more of what you want and keep your professional relationships intact when you apply these principles of negotiation.
Do you dread negotiations for fear of the conflict involved? The fact is that every aspect of our lives involves some form of negotiation. Expert FBI hostage negotiator Chris Voss details that the best way to ask for what you think is right.