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Yes, there are several examples of presentations that effectively use the pictorial superiority theory. One such example is a Corporate Identity deck, where visuals are used to create a strong impression on stakeholders, new recruits, or prospective clients. Another example could be a product launch presentation, where images of the product are used to create a lasting memory in the audience's mind. Similarly, a data-driven presentation can use infographics and charts to make complex data more understandable and memorable. Remember, the key is to pair relevant information with impactful images to leverage the pictorial superiority effect.
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Information that's delivered with images is more likely to be remembered due to a theory known as "pictorial superiority." According to molecular biologist John Medina, if you learn a piece of information paired with an image, you'll still remember 65% of it three days later. For instance, you might use this slide as a visually impactful way to open a Corporate Identity deck that impresses key stakeholders, new recruits, or prospective clients. (Slide 1)
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Memorable visuals can persuade and motivate more than words ever do. Make your presentations more impactful with our all-new Video Backgrounds compila...
