How can companies implement a double bubble map in their brainstorming sessions?

Companies can implement a double bubble map in their brainstorming sessions by first identifying two topics or problems that need solutions. Each topic is represented by a bubble in the map. The team then brainstorms solutions for each topic, noting where solutions overlap. This overlap, represented by the intersection of the two bubbles, can help identify synergies between seemingly unrelated ideas or prioritize solutions that address both problems. It's a visual tool that aids in organizing information and finding common threads.

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A double bubble map assesses where two topics share similar solutions. Like a Venn Diagram, its useful to find synergy between seemingly unrelated ideas, like the Netflix and Microsoft partnership. It's also a prioritization tool: if you need to solve two problems, choose solutions that overlap. (Slide 38)

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Mind Map Collection

How do you inspire salient ideas and collaborate with your team in a brainstorm session? Use our Mind Map collection to visually organize information ...

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