How can companies implement the Business Model Evolution graph in

Companies can implement the Business Model Evolution graph in their strategic roadmap by first defining their future vision or purpose. This vision is then plotted on a graph that measures time and capabilities. The journey from the present state to the future state involves waves of evolution, represented by lines connecting "today" to "purpose". These lines represent vectors of investments, which are actionable pathways to close the gap between today and tomorrow. Each vector corresponds with the key focus areas that are most important to the vision, and they can be adjusted accordingly to align with the company's strategic goals.

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Developed by Ernst & Young, the Business Model Evolution graph defines future vision as "purpose." How to get from the present state to the future state involves waves of evolution. The diagram is plotted on a graph that measures time and capabilities. The further we move into the future, the more new capabilities we develop. The lines that connect "today" to "purpose" represent vectors of investments. Those vectors are actionable pathways to close the gap between today and tomorrow. Similar to , this is all about bridging the gap between where you are now and where you want to be. Each vector corresponds with the key focus areas that are most important to the vision, so change them accordingly.(Slide 3)

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Strategic Roadmap

The right strategic roadmap not only helps to bridge your vision and execution but also does so in a visually communicative way. Use our Strategic Roa...

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