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The principles of obsession from the book "Be Obsessed or Be Average" can be used to combat mediocrity in a small business by applying the same level of zeal and persistence to every aspect of the business. This includes not only the core business operations but also areas like customer service, employee engagement, and innovation. By being obsessed with excellence in all areas, a small business can rise above mediocrity and maximize its potential.
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Obsession does not clock out at five. Obsession does not stay at the office. Obsession needs to extend to all aspects of life. The only way to be obsessed is to approach everything with the same amount of zeal. Obsession is about control, to dominate every aspect of life. Obsession is also about persistence and results; the obsessed never give in until they have achieved the goals they have set.
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This book is about using obsessions to be successful. Obsessions can be valuable when they are controlled and focused. A positive obsession can lead t...
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