Robert Iger's leadership principles guided him through periods of change at Disney by focusing on the relentless pursuit of perfection, balanced with fairness to allow employees to make mistakes. He emphasized integrity as a competitive advantage. Through the acquisitions of Pixar and Marvel, he learned the importance of thorough preparation and that acquisitions are about the people, not just the product. In challenging times, he focused on the future and the abilities of his team, curbing his ego when necessary. He was always ready to innovate and was prepared to endure difficulties in the short term for long-term success.

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Throughout his long and often tumultuous career, Robert Iger has developed a set of guiding principles for leadership. One of the most important is the relentless pursuit of perfection, but this must be balanced with fairness so that employees aren't afraid to make mistakes. Alongside this is his focus on integrity, the secret weapon in a competitive business. Through the acquisitions of Pixar and Marvel, Iger learned that long shots are not so long if you do your homework, and that acquisitions are really about the people rather than the product. When times get tough, focus on the future and the abilities of your people, and always be willing to curb your ego as a leader. Ultimately, be ready to innovate or die. And during that process, be prepared to suffer now in order to win later.

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The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company

Chairman and CEO of the Walt Disney Company, Robert Iger, tells his story and lays out the principles that successfully guided the legendary brand thr...

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