How does Google utilize the concept of "Dogfooding" in testing their new ideas?

Microsoft is a notable example of a company that uses dogfooding. They often use their own software products internally for testing before releasing them to the public. This allows them to identify and fix any issues or bugs, ensuring the product is as reliable and efficient as possible when it reaches the market.

Some alternative methods to 'Dogfooding' for idea testing in business scenarios include customer interviews, surveys, focus groups, A/B testing, and using a minimum viable product (MVP). These methods can provide valuable insights into customer needs and preferences, and can help businesses refine their ideas and products before launching them on a larger scale.