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'How to Become a Rainmaker' challenges traditional sales practices by focusing on the customer and their happiness rather than just making a sale. It emphasizes the importance of professional attire, practical planning, and proven techniques to improve sales. The book suggests that anyone can become a 'rainmaker' or a revenue creator for a company, which is a departure from the traditional view that only certain individuals in a company are responsible for sales.
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While much of the advice may seem like common sense, the book offers proven techniques that will help new and experienced salespeople improve their sales. From practical planning to professional attire, the focus of each technique is always on the customer and how to keep them happy. Common sense or not, the advice in this book works.
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A rainmaker is anyone who creates revenue for a company, particularly in sales. Jeffrey Fox's How to Become a Rainmaker teaches anyone how to make it...
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