How does Netflix establish trust with its customers through its sales funnel?

Netflix establishes trust with its customers through its sales funnel by making the process of signing up risk-free and effortless. The company has seven sales funnel stages, each designed to guide the customer through the process. These stages are: Landing Page, Introduction Page, Pricing Page (which allows the customer to choose a plan), Create Your Account Page, Sign-Up Page, Set Up Your Payment, and Complete The Payment. Through these seven simple steps, Netflix ensures that the customer feels secure and confident in their decision to use the service.

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Netflix, which has 182.8 million subscribers worldwide is a great example of an effective, easy and rewarding sales funnel implementation. The world's largest entertainment service has seven sales funnel stages because a customer has to complete seven steps to use the service. They are: Landing Page, Introduction Page, Pricing Page (which allows the customer to choose a plan), Create Your Account Page, Sign-Up Page, Set Up You Payment, Complete The Payment. The reason why Netflix sales funnel model works like magic is because through these seven simple steps, the company establishes trust with the customer and makes the process of signing up risk-free and effortless.

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Sales Funnel

How can you effectively convert visitors into loyal customers? Populate our Sales Funnel slides to analyze the beginning to end of the customer journe...

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