Download and customize hundreds of business templates for free
The decision-making process in 'Who Says Elephants Can't Dance?' challenges existing paradigms in business leadership by demonstrating the importance of bold, strategic decisions in the face of adversity. The book recounts how Lou Gerstner, the CEO of IBM, made the tough decision to cut prices and invest in CMOS technology, despite the short-term decline in revenue. This decision was contrary to traditional business practices, which often prioritize immediate profits over long-term sustainability. Gerstner's approach underscores the need for leaders to be visionary and willing to take calculated risks for the long-term success of their organizations.
Question was asked on:
Many credit this pair of decisions – cutting prices and investing in CMOS – with protecting IBM through their near-collapse. Though the choice to invest in CMOS was made before Gerstner's arrival, his decision to lower prices and weather a short-term decline in revenue ensured the long-term future of the business.
Asked on the following book summary:
Learn from one of the best turnaround leaders of our time, Lou Gerstner of IBM. Take a page from Gerstner’s playbook on how to reinvigorate a quickly...
Download and customize hundreds of business templates for free