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The post-development assessment is a critical stage in the product development process. It involves a thorough evaluation of the product after it has been developed, before it is tested and validated. This assessment ensures the product's readiness for the market by checking if the product meets the defined specifications and requirements, if it functions as intended, and if it fulfills the needs it was designed to address. It may also involve assessing the product's potential market impact, its competitive advantage, and its alignment with the company's business strategy. If the product passes this assessment, it is deemed ready for testing and validation, and eventually, for launch.
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If it passes the preliminary screening, then the team moves forward to the preliminary investigation stage. The preliminary investigation stage is where the team decides what the development process will entail. If this is approved through a second screening, the next stage is to build a business case. Once a decision has been made on the business case, then it's time to move forward to the stage in which the product is finally developed. After a post-development assessment, the PM decides if it's ready to test and validate. After this validation stage, a post-launch review is conducted to decide if the product is ready for launch. (Slide 7)
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How do you stay innovative and provide the right values for customers? Effective product development allows companies to sustain, grow, and thrive in...
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