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Strategy maps can play a crucial role in a company's digital transformation initiatives. They provide a clear visual representation of the company's strategic objectives, which can include digital transformation goals. By aligning these goals with financial, customer-oriented, internal business processes, and learning and growth objectives, companies can ensure that their digital transformation initiatives are integrated into their overall business strategy. This can help to ensure that all teams understand the role they play in these initiatives and how they contribute to the company's broader strategic objectives.
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Strategy maps have four areas of objectives: financial, customer-oriented, internal business processes and learning and growth. And according to Soren Kaplan, author of "The Invisible Advantage" and strategy consultant for Disney, Visa and Colgate, the following categories should be incorporated in a strategy map:
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What if you could communicate your overall strategy on a single page? Well, you can with our Strategy Maps deck. Create strategy maps that keep everyo...
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