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Traditional transportation companies can apply the innovative approaches discussed in Super Pumped: The Battle for Uber by focusing on product development, embracing growth at all costs, and minimizing bureaucracy. They can also learn from Uber's mistakes and ensure they have strong governance structures in place to avoid the pitfalls Uber faced. It's important to note that while these strategies contributed to Uber's rapid growth, they also led to significant challenges. Therefore, traditional transportation companies should apply these approaches judiciously.
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On June 11, Uber's board of directors read the Holder report, which detailed hundreds of pages of infractions across Uber's offices worldwide. The report recommended that Travis Kalanick step down as CEO, take a leave of absence from Uber, and recruit an independent CEO and a stronger board. By the end of the day, all seven board members, including Kalanick, unanimously voted to accept all recommendations.
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Learn how Uber's growth was fuelled by obsessive product focus, broken rules, growth at all costs and minimal bureaucracy from the book that inspired...
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