Visuals can be used effectively in presentations in several ways. Firstly, use images that are relevant to the content to enhance understanding and retention. According to the pictorial superiority theory, information paired with an image is more likely to be remembered. Secondly, use video backgrounds to make your presentations more impactful. They can add depth to your presentation and make it more engaging. Thirdly, use visuals to tell a story. Storytelling elements can make your presentation more compelling and memorable. Lastly, ensure your visuals are of high quality and professional to impress key stakeholders.

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Information that's delivered with images is more likely to be remembered due to a theory known as "pictorial superiority." According to molecular biologist John Medina, if you learn a piece of information paired with an image, you'll still remember 65% of it three days later. For instance, you might use this slide as a visually impactful way to open a Corporate Identity deck that impresses key stakeholders, new recruits, or prospective clients. (Slide 1)

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Video Backgrounds (Part 4)

Memorable visuals can persuade and motivate more than words ever do. Make your presentations more impactful with our all-new Video Backgrounds compila...

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