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Big Hairy Audacious Goals (BHAGs) are ambitious long-term goals that act as a powerful mechanism to stimulate progress. They are meant to shift the way organizations operate, driving them towards innovation and improvement. For example, Google's BHAG was to 'organize the world's information and make it universally accessible and useful'. This goal has shaped Google's business strategy, leading to the development of various products like Google Search, Google Maps, and Google Drive. Similarly, Microsoft's BHAG was 'a computer on every desk and in every home', which significantly influenced their strategy, leading to the development of user-friendly software and affordable personal computers. BHAGs are influential as they provide a clear and compelling target, create a sense of urgency, and stimulate extraordinary effort.
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The final OKR superpower is the system's ability to motivate people to excel by doing more than they had thought possible. Setting conservative goals stymies innovation; setting ambitious 'stretch' goals encourages people to go outside their comfort zones. It allows people to embrace what Jim Collins calls BHAGs—Big Hairy Audacious Goals. People with hard goals may reach them less often, but they also consistently perform at a higher level than people with easy goals. Stretched workers are more productive and more engaged.
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Expounding upon our recent Objectives & Key Results presentation, we bring you more insights on how OKR has helped world-renowned corporations and org...
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To guide you toward outcome-based success, we created the Objectives & Key Results presentation. Follow these metric indicators to go above and beyond at work.
Articulate, track, measure, and assess your goals regularly with Objectives and Key Results (OKRs), used by Bill Gates, Larry Page, Mark Cuban, Bono, among many other business leaders and organizations. Use this OKR presentation as your loyal guide in ambitious goal-setting and meticulous, effective execution.
Establish, communicate, and measure your goals with our KPI Dashboards collection. From financial performance, to sales, to marketing efforts, this deck offers metrics that traverse a variety of departments and functions.
Need better visualizations to analyze and report top KPIs? Use these KPI Charts to input up to a million rows of raw data. Then filter a subset to view and the board automatically generate premade charts to visualize the data for reports and analysis. This could be sales data, bug or issues data, a project to-do list, features to implement, or even stock market analysis. Rename and customize up to two date ranges, two numeric values, and five drop-down values to filter and compare against each other. Then create beautiful KPI charts for analysis and reports.