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Some examples of companies that have successfully adapted to the shift in computer technology include Microsoft, Apple, and Intel. Microsoft adapted by shifting its focus from just software to cloud computing and AI. Apple transitioned from a computer manufacturer to a mobile device and services company. Intel, originally a memory chip manufacturer, shifted to microprocessors and became a key player in the PC industry.
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As computer technology progressed in the 20th century, the focus shifted from interconnected individual computer systems—that were made and maintained by companies like IBM and DEC who specialized in integrated systems—to a series of component parts driven by the microprocessor. Now each part was 'smarter', and didn't require expertise of holistic integration. The industry had shifted, and IBM had to readjust.
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Even some of the world’s biggest organizations do strategy poorly, and incorrectly credit their success to personal decision-making skills. We read th...
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