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One of the key strategies to deliver a top-notch client presentation is to focus on telling a compelling story rather than just showing a lot of information. It's important to remember that while you may have done hours of analysis, not all of that information may be relevant or necessary for the presentation. Therefore, it's often more effective to delete more information rather than adding. This helps to keep the presentation focused and engaging for the client.
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"The biggest mistake people make in the business world is mistaking showing a lot of information versus telling a compelling story. This is an easy mistake to make — especially if you are the one that did hours of analysis. It may seem important, but when it comes down to making a slide and a presentation, you end up deleting more information rather than adding," the company explains in a blog post.
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Everyday, hundreds of sales presentations are met with insipid feedback and rejection. To avoid this, invest more energy and labor into the discovery...
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