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Market expansion for large brands can have several implications. Firstly, it can lead to increased brand visibility and customer base. However, it also presents challenges such as understanding and adapting to the local market preferences and cultures. This might require developing a different acquisition strategy. Additionally, there could be logistical and regulatory challenges associated with entering a new market. It's crucial for brands to conduct thorough market research and strategize effectively to ensure successful expansion.
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This type of visualization is helpful for relatively large brands that have been validated on a national level and look to expand. When it comes to market expansion, there are other implications in addition to numbers. For instance, there could be a need to develop an entirely different acquisition strategy based on customer preferences and cultures unique to that region. For additional resources, check out our presentation. (Slide 7)
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How do you stand out and acquire customers in an increasingly oversaturated field? A strong customer acquisition strategy is more than just competing...