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The book "Good Strategy, Bad Strategy" presents several innovative ideas. One of the key insights is the distinction between good and bad strategy. Good strategy is coherent and focuses on overcoming the key challenges. It includes a diagnosis of the situation, a guiding policy, and a set of coherent actions. Bad strategy, on the other hand, is ambiguous and does not address the challenges. Another innovative idea is the concept of "chain-link systems" where the performance of the system is limited by the weakest link. The book also emphasizes the importance of focusing on strategic advantages and leveraging them effectively.
Question was asked on:
Chen Brothers' stated objectives were to first categorize customers into three tiers; then, the most important objectives for each tier were as follows: the Top tier was to achieve shelf-space dominance, the middle tier was promotional parity or better, and the lowest tier was to grow market penetration.
Asked on the following book summary:
Even some of the world’s biggest organizations do strategy poorly, and incorrectly credit their success to personal decision-making skills. We read th...
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