What are the practical applications of the PEST Analysis framewor

The PEST Analysis framework is used in the technology industry to understand the macro-environmental factors that can impact the industry. It helps businesses to identify potential opportunities and threats in the market. For instance, the political factor can help understand the impact of government policies and regulations on the industry. The economic factor can help understand the economic trends, inflation rate, and exchange rates. The social factor can help understand the social trends, demographic characteristics, and consumer attitudes. The technological factor can help understand the impact of emerging technologies, innovation, and technological changes in the industry.

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PEST analysis, sometimes also referred to as PESTLE or PESTEL Analysis, is a tool used by businesses to monitor the environment they're operating in or to track processes before launching a new project, product or service. Each letter in the original framework name, "PESTLE," stands for a factor that might influence the organization's operation. Thus, "P" stands for "political," "E" stands for "economic," "S" stands for "social," "T" stands for "technology," "L" stands for "legal" and another "E" stands for "environmental" factors.

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PEST Analysis

Dive into competitiveness data and take into account the dynamics of your venture’s financial, technological and market performance with our PEST Anal...

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