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Nestlé's annual report has several aspects that could be beneficial for other companies to incorporate. Firstly, the report is presented in a visual format that is warm, family-oriented, and on-brand, which can help engage readers. Secondly, the company's Letter to Stakeholders reflects the leadership's understanding of the target audience and what they consider important. This includes emphasis on sustainability efforts, health and wellness focus, and financial stability of the business. These elements not only provide transparency but also build trust with stakeholders.
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Nestlé does a great job presenting its annual report in a visual format that has a Pinterest-like feel to it, that is warm, family-oriented and is 100% on-brand. The company's Letter to Stakeholders also reflects the leadership's knowledge of the target audience and what the customer thinks is important. For example, Nestlé makes emphasis on its sustainability efforts, as well as the health and wellness focus and financial stability of the business.
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The end of the year is fast approaching, and it’s never too early to prepare your annual report. Our Annual Report presentation includes a variety of...
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