Audience accessibility is crucial in creating a good chart because it ensures that the ideas represented in the chart are clear and simple for the audience to understand. If the context is right and accessible to the audience, many design decisions take care of themselves, leading to a well-designed chart. A well-designed chart is not good because of its design, but its design is good because it effectively communicates the intended message to the audience.

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According to Berinato, a good chart consists of excellent contextual awareness and good design execution. Contextual awareness means representing ideas in a clear, simple way that's accessible to the audience. If you get your context right, many of those design decisions take care of themselves. Berinato says: "When you see a good chart, it's not good because it's designed well, it's designed well because it's good."

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Ultimate Charts (Part 2)

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