Question
The principles laid out in The Ride of a Lifetime have significant potential to be implemented in real-world scenarios. These principles, which include embracing change, operating with integrity, and making tough decisions quickly and decisively, are universally applicable in the business world. For instance, the principle of integrity was demonstrated when the CEO of Disney, Robert Iger, made a swift decision to cancel a popular show due to controversial remarks made by its star. This shows that these principles are not just theoretical but can guide real-world business decisions.
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Integrity must seep into every part of the business, and sometimes this means making tough decisions quickly and decisively. In 2017, ABC brought the show Roseanne back to prime-time TV and it promptly received very high ratings. The show's outspoken star, Roseanne Barr, had began to make certain controversial remarks. In late May 2018, she tweeted an offensive comment regarding a former administration official. Iger's reaction was swift: "We have to do what's right. Not what's politically correct, and not what's commercially correct. Just what's right." He immediately demanded Roseanne to apologize and informed her that ABC would be making an announcement canceling the show.
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