Brand Positioning Model — Marketing Communications
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DESCRIPTION
Dive into one of the integral facets of our Marketing Communications deck with the 'Brand Positioning Model' slide. A compelling blend of the tangible and intangible, it delves deep into areas spanning the product, purpose, values, process, and infrastructure. This slide encapsulates both emotionally resonant and rational elements to ensure a comprehensive understanding of brand positioning. This model aims to facilitate the process of moving customers through stages of the buying cycle, increasing revenue, and boosting business profitability through effective communication strategies.