Competitive analysis can help in identifying areas of weakness in competitors by providing insights into their strategies, operations, and performance. It allows you to understand their strengths and weaknesses, identify opportunities for growth, and make informed decisions about your own strategies. For instance, if a competitor is struggling with their brand image, you can capitalize on this by strengthening your own brand positioning. Similarly, if they are lagging in technical aspects, you can focus on improving your own technology to gain a competitive edge.
Do you feel trapped to outdo competitors? Better strategies can build a stronger defense against com...
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