Global companies like Apple and Google can greatly benefit from using data visualizations in their marketing strategies. Data visualizations can help these companies to make faster and more effective decisions. For instance, they can use dashboards to visualize their marketing budget versus actual spend and spend versus revenue. This can lead to more robust decision-making. Furthermore, companies that use data visualizations are found to be 5 times as likely to make faster decisions and 3 times as likely to execute decisions as intended. They are also twice as likely to be in the top quartile of their industry's financial performance. Therefore, data visualizations can significantly enhance the effectiveness of their marketing strategies and overall business performance.
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