Being the most prepared salesperson significantly impacts the sales outcome. It allows the salesperson to understand the customer's needs better and tailor the product or service to meet those needs. This not only increases the chances of making a sale but also builds trust and credibility with the customer, which can lead to long-term relationships and repeat business. The most prepared salesperson is seen as a professional, while the underprepared one is viewed as an amateur.
People will only do business with others once they know them, like them, and trust them. They will b...
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