Brand management contributes to a strong consumer perception by ensuring a consistent and positive image of the brand is presented to the consumers. It involves managing all aspects of the brand, from its design and how it's presented, to the way it's marketed and perceived by the public. This includes maintaining the quality of products or services, delivering on brand promises, and effectively communicating the brand's values and mission. A well-managed brand can build trust, loyalty, and strong relationships with consumers, leading to a positive perception.
Your brand image can make or break what you do. Whether you want to overhaul an existing brand image...
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