The radar ball contributes to the value of Rawlings' brand by offering a unique, fun, and affordable product that enhances the game of catch. It uses simple information technology to digitally display the speed of each throw, providing a different experience and increasing social interaction. This innovative approach to a traditional game not only adds value to the Rawlings brand but also differentiates it in the market.
By customizing each part of a customer experience, a product or service increases in value. Using ke...
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