Some alternative strategies to using visuals and exploiting popular ideologies in branding could include focusing on creating a strong brand narrative or story, building a community around the brand, leveraging user-generated content, and focusing on customer experience and service. Companies like Coca-Cola and Pepsi could also consider strategies like co-branding or partnerships, influencer marketing, or creating unique, memorable campaigns that don't necessarily rely on visuals or popular ideologies.
What are the tactics that brands can utilize to effectively win over customers? Explore all facets o...
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