Some other examples of simple products being rethought to create a different experience include the reimagining of the traditional wristwatch by companies like Apple and Samsung to create smartwatches. These devices not only tell time but also track health metrics, provide notifications, and offer other functionalities. Another example is the transformation of simple home appliances into smart devices. For instance, refrigerators that can track your groceries and suggest recipes, or light bulbs that can be controlled via smartphone apps.
By customizing each part of a customer experience, a product or service increases in value. Using ke...
View summary