The four distinct zones in which the competition is mapped out in the Social Media Report are not explicitly mentioned in the content provided. However, based on common business and marketing models, they could be: 1) Leaders: These are the companies that experience the highest growth rate and get the most traffic. 2) Challengers: These are companies that are not leaders but have the potential to become one. 3) Followers: These are companies that do not innovate but follow the leaders and implement proven strategies. 4) Niche players: These are companies that have the most room to grow and usually focus on a specific, often underserved, market segment.
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