Digital transformation in the automaking industry has several practical applications. One of the most prominent is the development of connected cars, which are essentially computers on wheels. These vehicles are equipped with software that allows for a range of digital features and subscription services, such as remote start, dash cam features, and heated seats. Automakers are also using digital transformation to shift their business models. For example, General Motors plans to add 50 new digital features and subscription services to its cars by 2026, with the aim of building a Netflix-sized subscription service business by 2030. This shows that digital transformation is not only changing the way cars are built and function, but also how they are sold and used.
How can you keep up with the time so your business stays relevant in an increasingly digitized world...
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