Uber's strategy of moving fast and dealing with fines and tickets as a cost of business has several real-world implications. Firstly, it allows Uber to quickly establish a strong presence in new markets, often before local authorities can effectively respond. This can lead to a rapid increase in market share and customer base. Secondly, it can create a perception of Uber as a disruptive force, which can attract both positive and negative attention. On the positive side, it can appeal to customers who value innovation and convenience. On the negative side, it can lead to legal challenges and reputational damage. Finally, this strategy can strain relationships with local authorities and regulators, potentially leading to long-term legal and regulatory challenges.
Learn how Uber's growth was fuelled by obsessive product focus, broken rules, growth at all costs an...
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