The adoption of the subscription model is becoming increasingly prevalent across various industries. In retail, the focus is shifting towards enhancing the online customer experience and using data from this to inform physical store stocking. The news industry is experiencing a resurgence due to online subscriptions. The media industry is in a new golden age of on-demand streaming. Car subscriptions are providing access to a range of vehicles from the same company. Adobe pioneered cloud-based subscription software services, initially experiencing a drop in revenue and rise in expenses, but ultimately achieving steady growth. The Internet of Things is enabling even heavy equipment like construction supplies to adopt a subscription model. The subscription access model is also being used in healthcare, government, utilities, and more.
Subscription services have grown revenues 8X faster than the S&P500 and 5X faster than US retail sal...
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