The Minimum Viable Product (MVP) plays a crucial role in the Lean Product Process. It is a product with just enough features to satisfy early customers and provide feedback for future product development. In the Lean Product Process, the MVP is part of the fourth step, where a shortlist of features is created that are essential to meet the underserved needs of the target customers. This MVP is then built as a prototype in the next step and tested with customers. The MVP helps in minimizing rework and facilitates rigorous step-by-step product thinking.
Why do so many products fail? It's not because they are built or marketed poorly, but because they d...
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