Many sports could benefit from a similar approach to equipment design. For instance, in football, a ball with a built-in sensor could measure the speed and spin of a kick. In basketball, a smart ball could track shooting accuracy and distance. In golf, a smart ball could provide data on swing speed, ball speed, and spin rate. In tennis, a smart racket could provide data on swing speed, ball impact spot, and spin. The possibilities are endless and could revolutionize the way we play and understand sports.
By customizing each part of a customer experience, a product or service increases in value. Using ke...
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