The time horizon for a business strategy should be long-term, typically 3-5 years. This allows for the development and implementation of strategic initiatives, and for those initiatives to start showing results. However, it's important to review and adjust the strategy regularly, at least annually, to account for changes in the business environment. Remember, a strategy is a dynamic plan that should evolve with your business and market conditions.
Are you playing the game or are you playing to win? Develop a winning strategy for your organization...
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