In "Think and Grow Rich", persistence is described as a state of mind that differentiates between success and failure. It's not just about being stubborn or refusing to give up, but rather a mindset that needs to be cultivated. It involves being willing to persist for as long as it takes to achieve your goals, even in the face of obstacles. This concept is not limited to financial wealth, but applies to all principles in the book and can be used to achieve any kind of success.

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Think and Grow Rich

All-time best-seller that lays out the steps needed to unleash one's potential, focusing on building individual self-confidence and a clear set of goa...

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Hill says that in many of the cases he studied, persistence was a major factor differentiating between success and failure. Many people give up after encountering obstacles, but success requires being willing to persist for as long as it takes. The author describes persistence as a state of mind. It must be cultivated and applied to all of the principles in the book in order to grow rich.

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A manufacturing company can apply the principle of persistence by continuously striving to improve its processes, products, and services, despite any challenges or obstacles that may arise. This could involve persisting in research and development efforts to innovate and stay competitive, maintaining quality standards even when it's difficult or costly, and persisting in efforts to train and develop employees. The company should also be persistent in its pursuit of its goals and vision, not giving up when faced with setbacks or difficulties.

Companies might face several obstacles when applying the principle of persistence from Think and Grow Rich. These could include resistance to change, lack of motivation, fear of failure, and lack of clear goals. To overcome these, companies could foster a culture of persistence by encouraging employees to embrace challenges and learn from failures. They could also provide clear goals and regular feedback to keep employees motivated and focused. Additionally, providing resources and support for employees to develop their skills and resilience could also be beneficial.

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