Can you provide real-world examples of companies successfully using Pre vs. Post Sales Strategy?

Some alternative strategies to the ABC Analysis for optimizing the sales process include the use of the AIDA Sales Funnel, Target Group Analysis, Marketing Radar, and Pre vs. Post Sales Strategy. These tools can help in identifying potential customers, understanding their needs and preferences, and developing effective marketing and sales strategies to attract and retain them. Additionally, creating Ideal Client Profiles can also be beneficial in optimizing the sales process as it allows the sales team to focus their efforts on the most profitable customers.

Global companies like Apple or Tesla can customize the AIDA Sales Funnel for their unique sales force by first understanding their target audience and their needs. They can then tailor the Awareness, Interest, Desire, and Action stages of the funnel to these specific needs. For example, Apple might focus on creating awareness about their innovative technology, while Tesla might generate interest through their commitment to sustainability. The Desire stage could be customized by highlighting unique features of their products, and the Action stage could be tailored to make the purchasing process as easy as possible for the customer.