A business can improve its crisis management plan by ensuring that it has a solid plan in place, hiring and training a dedicated crisis management team, and conducting regular practice exercises for plan implementation. It's also important to prepare crisis communication drafts ahead of time to be used in times of crisis. This will help to save time and reduce stress during an emergency situation.
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The first part of crisis management is crisis-prevention, the experts say. This means having a solid crisis management plan, hiring and training your crisis management team and conducting practice exercises for plan implementation. This part also requires creating any crisis communication drafts you may have to use in times of crisis. Having these messages ready ahead of time will save you some nerve cells in an emergency situation.