A car dealership can effectively utilize an untouched advertising budget by investing in various marketing strategies. These could include digital marketing, such as SEO, PPC, and social media advertising, traditional marketing like TV, radio, and print ads, or even community outreach programs. They could also consider hiring a marketing consultant or agency to help them strategize and implement effective marketing campaigns. It's also important to track and measure the success of these efforts to ensure they're getting a good return on their investment.
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For instance, the manager of a small catering business might see that food supply costs exceed the allocation, signaling a need to renegotiate supplier contracts or adjust menu pricing. Similarly, a manager at a car dealership may observe that the advertising budget is almost untouched, whereas the budget for new inventory is depleting faster than anticipated. This would direct the manager to shift some focus and funding toward marketing efforts to increase sales and balance the expenditure.