Google can use a marketing dashboard to track their ad spend and ROI in different regions by first entering their static inputs such as the name of the report and the event they plan to track, in this case, marketing spend. They can then customize two dynamic dropdown fields and two nested dropdown fields. For instance, they can choose to track regions with specific countries nested inside those regions. This way, they can compare budget vs actual and actual spent vs. ROI gained over any period.
Need a dashboard to compare budget vs. actual spent? This fully customizable dashboard tracks budget...
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