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Chen's theory suggests that the Cold Start Problem can be solved by following a series of stages. These stages include identifying the cold start problem, reaching the tipping point, achieving escape velocity, hitting the ceiling, and finally, building the moat. Each stage represents a different phase in the growth of a network, and overcoming each stage can help solve the Cold Start Problem.
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When a networked product launches, it faces a chicken-and-egg problem: people need to use it for it to be worth anything. So how do you start the very...
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is Chen's attempt to help us better understand network effects: how to solve the Cold Start Problem, how to scale network effects, how to manage growth plateaus, and so on. Chen's Cold Start Theory is broken down into 5 stages: 1. the cold start problem; 2. the tipping point; 3. escape velocity; 4. hitting the ceiling; 5. the moat.
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