The design process can be used to solve problems in various areas of life by applying its principles to different scenarios. It's not just about creating innovative products or services, but also about improving processes, addressing social issues, and making policy decisions. The design process involves identifying a problem, brainstorming solutions, prototyping, testing, and refining until a solution is found. This systematic approach can be applied to any problem, making it a versatile tool for problem-solving.
The leader of one of the most successful design companies, Tim Brown, CEO of IDEO, shares what he ha...
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