The Product Market pyramid can be used in product development and marketing strategies by guiding the process of product creation and promotion. It starts with identifying the value proposition, which is the set of specific customer needs that the product aims to address. This leads to the development of the feature set, which are the product features chosen to meet these needs. Finally, the UX layer is developed, which is the product interface that customers will interact with. Each layer of the pyramid informs the next, ensuring that the product is customer-focused and meets market needs.
Why do so many products fail? It's not because they are built or marketed poorly, but because they d...
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