The techniques from The Startup Way can be adapted for smaller organizations or individual entrepreneurs by focusing on the core principles of the approach. This includes creating a culture of rapid experimentation, empowering creative individuals, and engaging in a process of continuous innovation. Even in a smaller setting, it's possible to form cross-functional teams to test assumptions about new products or services using minimum viable products. The iterative process of testing, learning from failures, and making adjustments based on validated learning can be implemented at any scale. The use of growth boards and metered funding can also be adapted to manage resources effectively and make strategic decisions.
The Startup Way — released in early-October 2017 — is the continuation of the award-winning The Lean...
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