You can encourage brand loyalists to contribute to your business by creating a sense of community around your brand. This can be done by engaging with them on social media, asking for their feedback, and involving them in your decision-making process. You can also offer them exclusive deals or rewards for their loyalty and contributions. Additionally, you can encourage them to share their positive experiences with your brand to their own networks, thereby increasing your brand's reach and visibility.
Zag delivers an interesting and unique approach about the authors’ view on branding and marketing. M...
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